There is no recipe for freelancing success because there is no approach that can fit all. In the world of freelancing, convincing potential clients that you are the best fit for the job is always a challenge.

In order to stand out from the crowd, there are a number of things to keep in mind. First, you need to communicate your personalized solutions in the way your potential clients wants to read it. There are different channels, so make sure you reach your potential clients in the way they want whether it is through an email, social media, online proposal software, job portals or others.

Here are some tips to get the best projects:

• Make a strong entrance

Remember that you are one person in an environment of others hundreds of freelancers offering their services and knowledge, so make sure your email is different from everybody else’s.

An attractive entrance will show you the value you are willing to deliver and generate interest in your potential client’s mind. You can look for different offers of jobs and once you find a project of your interest read it carefully and contact the employer the best way you can.

• Keep your bid clear and concise

Employers often receive dozens or even hundreds of bids to check and consider. Apart from making your mail interesting and attractive, make your bid proposal meaty and as concise as possible.

• Sell your strengths

The best thing you can do to get the project you want is to tailor your strengths to that particular job. Learning how to highlight your most attractive abilities for the specific needs of an individual client is an invaluable skill you need to develop in order to get the best projects.

As a freelancer, you need to be aware of your strengths and know how to market yourself. Give clients proof of the results, show how your previous works align with the project and include relevant samples. Employers are eager to see that you have formerly worked on something similar to their project and this will show your experience.

• Specify your terms and be competitive with pricing

To win a project, you need to prove the employer you are the best fit. Work on your terms using the project description as a guide and state what you will provide, how much it will cost and even the time you will take to deliver the project.

Make sure your bid is competitive. If your work is above average, price it properly. Being competitive in terms of price does not imply bidding low; instead it means you are coherent with what you offer. There are always employers who are willing to pay for quality.

• Be attentive and respond promptly when employers contact you

Most employers award projects within the first 24 hours of posting, so this is when you need to pay special attention. Make sure you keep yourself available and remember to check your mails especially during this periods. It is also a good idea to install the mobile app so you can stay in touch with employers.